
Encinitas Ranch Golf Course, Golf Course Management
Golf Course Management
Since 1971, JC Resorts has been a proven leader in the management and operation of premium resort and golf properties in Southern California where diverse entities are united by the same authentic vision. We revel in the unique and offer a customized approach to maximizing the performance of each property.
Whether private, resort or daily fee focused, we welcome you to join our team. Let’s achieve success together.
Let’s ConnectThank you for your interest in JC Golf. We take great pride in our team’s hands-on approach to course management and through that, the profit we have been able to drive to our owner’s bottom line. As you go through the services below and are interested in learning more, please fill out the contact form. I look forward to personally reaching out to you and discussing how JC Golf can drive your club’s success.
Best regards,
John McNair
Vice President of Golf Operations
JC Resorts
For detailed information on our golf management services, select one of the options below.

Twin Oaks Golf Course, Golf Course Management
The JC Golf Advantage
JC Golf leverages over 50 years of in-depth knowledge of premier golf and hospitality operations to achieve maximum course profitability and impeccable guest service. Whether opening a new golf course or transforming an under-performing property, our approach is based on a systematic and proven method to achieve your financial and operational success.
Build Your Club’s Success
By focusing on your club’s strengths and attributes, JC Golf will position your club to outperform the competition. Our experienced management team will start with a solid business plan and develop comprehensive, efficient systems to achieve your financial objectives and build every level of success.

Oaks North Golf Course, Golf Course Management

Rancho Bernardo Inn, Golf Course Management
Generate Impressive Results
⋅ Grow profitability for every aspect of your facility
⋅ Develop strong management and operations
⋅ Achieve maintenance standards and best practices
⋅ Increase guest volume and course utilization
⋅ Optimize catering operations and increase sales
⋅ Deliver exceptional guest service
Golf Course Renovation for Improved Irrigation Efficiency and Financial Performance
Strategic Planning & Operational Excellence
JC Golf leverages its in-depth knowledge of golf and hospitality operations in order to achieve maximum course profitability. Whether opening a new golf course or transforming an under-performing property into a financially stable operation, our approach is based on a systematic and proven method for evaluating and improving the bottom line. We are prudent fiscal managers and keep a keen eye on maintaining, protecting and enhancing golf course properties.
Evaluation of Course Facilities, Community & Competitive Analysis, Demographics, Opportunities for Increased Efficiencies, Revenue Enhancement, Cost Savings, Comprehensive Strategy, Measurable Plans, Asset Reinvestment
Sales Systems & Revenue Management
Our sales management system is tailored to enable sales staff to maximize sales at individual courses while tracking sales for all courses in an integrated system. Based upon course usage patterns, sales managers utilize a dynamic sales model to increase play and maximize greens fees. In addition, sales strategies, marketing promotions, and training programs are all geared to generate additional revenue through rental, food and beverage, and merchandise sales.
Revenue/Yield Management, Sales Management Systems, Centralized Reservations, Cross-Selling, Tournament Database, Membership Sales
Marketing & Guest Retention
Investments in innovative and effective online and direct marketing technologies allow JC Golf to implement targeted and strategic marketing campaigns that yield strong response rates. Robust email programs, enhanced web and search engine optimization efforts, and digital advertising drive more traffic to the golf course.
A strong guest retention program can have a significant impact on long term revenue growth and profitability. JC Golf’s renown loyalty programs encourage repeat visits, secure future rounds of golf, and enhance guest loyalty.
Member & Guest Retention, Branding & Cross-Marketing, Relationship Marketing, Online & Direct Marketing Technologies, Social Media, Brand Integrity, Public Relations, Return on Investment
Golf Course Revenue & Profitability
JC Golf has created a signature management model that delivers results for course owners. Our business-intensive approach is a blend of financial acumen, system technologies, and a full-scale commitment to understanding your property’s needs. Courses under management by JC Golf benefit from the following time-tested and profit-enhancing advantages:
JC Players Card, Procurement & Purchasing Power, Corporate Retail Program, Pace-of-Play Program, Golf Instruction, Youth Programs, Grow-The-Game Initiatives
Operations & Personnel Management
At JC Golf, we manage courses on a results-driven model that creates operational excellence and superior guest service. We are committed to empowering our staff through training, development, and a consistent focus on achieving complete guest satisfaction.
Experienced Management, Golf Course Professionals, Personnel Training, Staffing Productivity, Strategic Planning, Accounting, Financial Reporting
Food & Beverage Expertise
Whether it’s a cup of coffee or a gourmet meal; we have the experience, culinary talent and strategic vision to make your food and beverage operation a profit center. We apply the same sales driven philosophy in our banquet and catering venues, ensuring we optimize every square foot of revenue through our active and engaged approach.
Food & Beverage Operations, Weddings Planning & Operations, Catered Events Planning & Operations, Tournament Planning & Operations
Golf Course & Facility Maintenance
Good management companies maintain a course; great management companies enhance the guest experience and maximize asset values. Course owners choose to partner with JC Golf because we improve their course conditions through a variety of proven management practices and programs.
Agronomic Program, Integrated Pest Management Program, Pest Control Adviser, Protected Habitat Sites, Safety Programs
Design & Construction
Over the years, JC Golf has developed and opened new courses, added holes to existing courses, and made other upgrades to continually improve the guest experience. These enhancements were in response to market demand and designed to maximize the profitability of each location. Recent Case Studies available upon request.
Design & Planning, Budgeting, Review Boards, Permitting, Development & Construction
YOUR SUCCESS IS OUR PRIORITY AT JC GOLF
Learn how JC Golf can turn your facility into the next success story.